Lori LeRoy is the Executive Vice President of Communications for BioCrossroads and also serves in the same role at the Central Indiana Corporate Partnership, an organization that includes the chief executives of Central Indiana’s prominent corporations and university presidents in a strategic and collaborative effort dedicated to the region’s continued prosperity and growth. BioCrossroads is CICP’s sector initiative for the life sciences. She leads all public relations, marketing, advertising, and event development for both organizations.
LeRoy was previously marketing manager, communications for Roche Diagnostics Diabetes Care business area. She was also a public relations consultant at Roche where she managed product public relations for its laboratory, hospital, physician’s office and research products. With a strong background in consumer PR, brand awareness campaigns and health care/technology PR, she has also held positions as senior manager, corporate communications at Philips Consumer Electronics and corporate communications manager at AirTran Airways.
She earned a B.A. in English and Asian Studies from Oglethorpe University in Atlanta, where she also served as a member of the Alumni Association Board of Directors.